Kenzo & the art within fashion that goes beyond brilliance!

After he left Japan in 1964, Kenzo Takada arrived in France and encountered various sensations that inspired the purest mantra: “The World Is Beautiful”. This chant took him to create one of the most iconic modern brands in fashion today; eccentric & multicolored clothes that captivated this ever multicultural world. Paris wasn’t accustomed to Takada’s […]

Fentybeauty x Rihanna: Makeup diversity on the forefront

The righteous queen does it again with Fenty a makeup-for-all cosmetic line.“Makeup is there for you to have fun with,” Rihanna says. “It should never feel like pressure. It should never feel like a uniform. Feel free to take chances, and take risks, and dare to do something new or different.” The makeup industry has […]

Karl’s Muses: The designer’s alliance that saved Chanel from oblivion.

Would Chanel be as relevant today without Karl Lagerfeld’s direction behind it?  September is here, and that can only mean one thing: Fashion. And honestly, when we think of high couture, we think Chanel. But it wasn’t always like that. After Gabrielle “Coco” Chanel’s death, the fashion house went downhill, focusing on fragrances and accessories […]

Max Mara’s hopes on a fertile revamp: A retrospect

What you always thought about this Italian brand is about to change forever. This prestigious fashion house was established by Achille Maramotti in 1951 and today is one of the biggest international companies, being present today in more than 90 countries shows how Max Mara has trespassed into the broader spectrum of the industry as […]

Saint Laurent: so opportune, ever auspicious.

French haute couture supernova Saint Laurent has been going through a pseudo-cultural maelstrom these past weeks. A media frenzy that has served the brand as the silver lining they (definitely) did not need but ended up embracing. Along with the rest of us. The iconic fashion house suffered the terrible loss of legendary French business […]